This is Not Miami, This is Not NYC. That’s right Sydney!!
It’s no secret I like Easter. How can you not like a month where there are 18 working days, a plethora of Public Holidays and of course chocolate. If Christmas had some kind of dessert attached, then I’d probably be more inclinded to liked it. Yeah, yeah I know that it’s a religious holiday etc. I went to a Catholic Primary School, so I’m all over the meaning behind it before anyone comments back, however I’m not a religious person and well I’m just happy for the days off work. With the long weekend comes some pretty cool parties. Everything get’s pushed forward. Thursday turns into a clubbing night, Friday a necessary detox day what with most venues and bottle shops being shut and then giddy up the rest of the weekend.
Easter long weekend’s used to be Twice as Nice in Adelaide which were by far the best weekends and parties put one. Awesome locals, mega internationals and I still remember the bumper weekend we did a Thrice as Nice at Heaven. Ahh memories (well kinda, the t-shirt I have is more of a reminder and memory jogger). So you’d expect Sydney would come to a head and put on some pretty fricking awesome parties.. Hmm not so much. I’ll have to give Marquee at The Star some credit for their ingenious marketing of a double dose of Avicci, actually delivering on that experience, well they can go fuck themselves!!!
Let me paint a picture of mass dissapointment and annoyance for you. Getting to the venue 2 hours before it opens and lining up with say about 500 other patrons. The beauty of waiting at the Casino is your inside, your oblivious to the time the weather and you can drink whilst waiting. 2 hours, yeah far too long for me to wait but the company was ok. Approaching nearly 3 and people start to pull out of the line, other arseholes cut into the cue with their friends and then everyone’s starting to get on edge. An hour and a half into the venue open we find out the venues full, which I find hard to believe and that it’s one in one out. No communication, no people or crowd management and not cool.
I get the venue’s new and that they want to build up anticipation etc and well from a wanky management perspective they probably think themselves pretty cool that they’ve got a huge line up through the casino. Solution. Pre sell tickets to the event. Simple. Weed out the people in the line that dont meet the dress code or criteria for your venue. You’ve done nothing but piss off alot of people. Will I be going back? Hmm possibly but not in a hurry any time soon. Not for nothing but I’ve been clubbing all over the place and while this is an international branded club, lose the pretention. Your not Miami or NYC youre in Sydney.
Lucky I had an already purchased ticket to Sandy Rivera. Awesome DJ. Wrong venue to have him and and having done a head count when I walked in the venue instinctively I’m betting my lunch money for a week the promoter made a HUGE loss in bringing him out. Pack a smaller venue, market properly and lower your ticket sales.
So did I have fun, yeah I did. I fronted up to the Hi Fi which is literally a 10 minute walk to my house and the venue I can always hear from my lounge room. I was solo, I got my Gin on and danced for myself. Down to earth, non pretentious New Yorker (an oxy moron if ever) and I was able to stagger my drunk arse home.
I look forward to seeing what happens with the Sydney scene from here on out. I see the Ivy punching back now it has some competition. Roger Sanchez Anzac Eve with a pre sale ticket and I’m there.
Just remember what happens to venues that get too greedy.. They die in the arse and get a bad name real quick.. History’s proved that.. No???